🔗 UTM Builder & Tracking URL Generator

Fast, 100% private online tool to create custom UTM tracking links for Google Analytics 4 (GA4) campaigns.

Quick Presets:

Website URL * (e.g. https://example.com/product)

Campaign Source * (utm_source, e.g. google, newsletter, facebook)

Campaign Medium * (utm_medium, e.g. cpc, email, social, banner)

Campaign Name (utm_campaign, e.g. summer_sale, promo_2026)

Campaign Term (utm_term, e.g. running_shoes, keyword)

Campaign Content (utm_content, e.g. logolink, sidebar_ad, video_cta)

Generated Tracking URL:

❓ Frequently Asked Questions (FAQ)

What is a UTM parameter and why is it important?

UTM (Urchin Tracking Module) parameters are tags added to the end of a URL. When someone clicks the link, these tags are sent to Google Analytics 4 (GA4) so you can track precisely which traffic source or ad campaign generated sales.

Are UTM codes case-sensitive?

Yes. UTM codes are case-sensitive. 'utm_source=Facebook' and 'utm_source=facebook' will appear as two separate sources in Google Analytics. It is best practice to always use lowercase letters.

Is my campaign data tracked or uploaded anywhere?

No. URL generation is performed 100% locally in your web browser. None of your website links or campaign tags leave your computer.

Tool authorHelpMini

🗓️ Updated 2026-08-22

🔗 UTM Builder & Tracking URL Generator

What is a UTM parameter and why is it important?

Are UTM codes case-sensitive?

Is my campaign data tracked or uploaded anywhere?

Report a tool bug

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🔗 UTM Builder & Tracking URL Generator

What is a UTM parameter and why is it important?

Are UTM codes case-sensitive?

Is my campaign data tracked or uploaded anywhere?

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