🧮 E-commerce Profit Margin & Markup Calculator
Calculate your true net profit, margin %, markup %, and breakeven sale price for Shopify, Amazon, Etsy, and WooCommerce stores.
Input Costs & Price
Profitability Summary
Net Profit per Unit$0.00
Net Profit Margin0.00%
Markup Percentage0.00%
Breakeven Price$0.00
Total Cost per Unit$0.00
Total Gateway Fees$0.00
ROI0.00%
❓ Frequently Asked Questions (FAQ)
What is the difference between Profit Margin and Markup?
Profit Margin measures how much net profit you keep from your total revenue (Profit / Revenue). Markup measures how much you increased the price relative to your cost of goods (Profit / Total Cost).
How do I calculate the Breakeven Price for my product?
The breakeven price covers all COGS, shipping, ad costs, and processing percentage fees so your net profit is exactly $0. It ensures you don't lose money on promotion campaigns.
What is a good net profit margin for e-commerce stores?
For Shopify and Amazon sellers, a healthy net profit margin ranges between 15% to 30% after factoring in marketing CPA and processing fees.